Intramural Sports Identity

Campaign

When creating the identity for the 19-20 Intramural Sports, I worked with the head of the department, who supplied me with examples and material that had the same tone and style that he wanted our identity to resemble. I started with the logo and the shirts, and the identity evolved from there. The Sport Club Guidebook was somewhat different, as it will continue to be used beyond this year, and as such is based more off of the university's overall identity rather than the Intramural Sports identity, which changes every year. The icons were designed for use on imleauges, the site used for intramural registration. The social media post format was developed using the intramural identity by my co-worker Saimy Ibanez, which I then used for the Instagram motion stories.

Content I Designed for this Project:

Intramural Sports Logo and Identity
Intramural Champions and Campus Cup Shirts
Sport Club Guidebook
Icons
Instagram Story Motion Adverts
Unified Sports Shirt

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